Bayview Summer 2007
Mascarin's Collision Centre Makes an Environmental Commitment
Environmental concerns are a familiar topic of conversation these days and a Thunder Bay company has decided to be proactive in offering green technologies to their customers.
Mascarin Collision Centre recently converted their paint operations to environmentally friendly, waterborne basecoat products. This conversion will allow them to dramatically reduce the amount of solvent and volatile organic compounds (VOC) that would otherwise evaporate into the air during the painting process.
Mascarin's is one of 5 shops in Ontario that has converted to the water base paint system. "It is the right thing to do" said Mascarin's President Gino Mascarin. "We know our customers are just as concerned about the environment as we are and this important change is a good match to our company philosophy".
Mascarin Collision Centre has always been concerned with the environment and recycles over 20,000 pounds of scrap metal, parts and various products generated from their day to day operations. Their company's commitment to preserving the environment has resulted in a nomination for an Eco-Superior Green Award.
Federal regulations continue to enforce strict emission policies for automotive paint products and have set a deadline for reductions by the year 2009. Knowing what the future holds Mascarin started conducting extensive research on paint products that will give premium results while lowering solvent and VOC content. Spies Hecker offers such a product. While extensively used in Europe these waterborne paints are also the standard for 70% of the automotive assembly plants worldwide. Mascarin is pleased with the product as there is virtually no difference in performance between the waterborne and the harsher products still used by many others.
The conversion process required special training for the technicians and an upgrade to their application equipment. After extensive training three members of Mascarin's refinishing team are now part of an elite group of refinishing experts in Canada trained in applying these products. "The conversion required a substantial investment but we felt it was the right way to go not only for our customers but also to match our company's values," said Mascarin.
Spies Hecker waterborne paint system meets the highest standards set by vehicle manufacturers to ensure the value of your vehicle remains at the highest level.
"Mascarin's early conversion to waterborne basecoat demonstrates their environmental leadership and desire to improve community living," said Robert R. Aitken, North American Brand Manager for Spies Hecker.
At Mascarin's a lifetime guarantee is offered on all paint finishes. "We are pleased to offer our community an environmentally friendly option when they require paint and body work and based on our initial response to offering this greener technology it is obvious this ambitious initiative was the right business decision for many reasons," smiled Mascarin.
To learn more about the environmentally friendly, waterborne coatings Mascarin Collision Centre has to offer contact Gino Mascarin at 623-0515 or visit their website at www.mascarins.com.